ZEE to discontinue distribution of channels through ‘MediaPro’

14 Apr 2014 Evaluate

Zee Entertainment Enterprises’ (ZEE) - Zee Turner and Star Den Media Services (Star Den) have decided to discontinue the distribution of their channels through the three-year old distribution joint venture (JV) MediaPro Enterprises India, pursuant to the change in regulation regarding aggregators.

TRAI’s Telecommunication (Broadcasting and Cable Services) Interconnection (Digital Addressable Cable Television Systems) (Third Amendment) Regulation, 2014 dated February 10, 2014, does not allow aggregators to bundle channels of multiple broadcasters in one bouquet. In light of this new development, Star Den and Zee Turner have decided to discontinue the distribution of their respective channels through the 50:50 distribution joint venture, MediaPro.

Going forward, ZEE and STAR will set up their independent affiliate sales teams for their respective channels. The latest tariff order dated March 31, 2014, which permitted the inflation linked hike of 27.5% in Reference Interconnect Offer rates (in two stages), is likely to provide a positive fillip to the subscription revenues.

Zee Entertainment is India’s largest vertically integrated media and Entertainment Company. Its portfolio consists of brands like Zee TV, Zee Cinema, Zee Music, Zee Café, Zee Smile, Zee Action, Zee Premiere, ETC, ETC Punjabi, TEN Sports, Zee Studio, Zee Classic, Zee Trendz, & Zee Sports.

Zee Entertainment Share Price

125.05 -5.40 (-4.14%)
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Peers
Company Name CMP
Zee Entertainment 125.05
Sun TV Network 697.40
GTPL Hathway 138.75
Network 18 Media Inv 74.34
Den Networks 42.58
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