Mirc Electronics is currently trading at Rs. 5.25, up by 0.05 points or 0.96% from its previous closing of Rs. 5.20 on the BSE.
The scrip opened at Rs. 5.06 and has touched a high and low of Rs. 5.44 and Rs. 5.06 respectively. So far 69300 shares were traded on the counter.
The BSE group 'T' stock of face value Rs. 1 has touched a 52 week high of Rs. 8.95 on 22-Apr-2014 and a 52 week low of Rs. 4.25 on 27-Mar-2014.
Last one week high and low of the scrip stood at Rs. 5.91 and Rs. 5.11 respectively. The current market cap of the company is Rs. 73.71 crore.
The promoters holding in the company stood at 55.09% while Institutions and Non-Institutions held 5.38% and 39.53% respectively.
Mirc Electronics is planning to expand capacity of washing machines category by 30 per cent at its plant in Roorkee, Uttarakhand. Moreover, the company, which is set to raise about Rs 32 crore from a rights issue, will invest in less penetrated categories as well as in advertising campaigns.
The company had recently brought back its erstwhile tagline of ‘Owners Pride’ in its ad campaigns.
Mirc Electronics sells consumer durables under brand Onida and is engaged in manufacturing and marketing of LCD TV, DVD and home theatres, air conditioner, washing machine, mobile phone, microwave oven and projectors and display products.
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