Nestle India introduces 'Nescafe Plan'

06 Jan 2012 Evaluate

Nestle India, the packaged foods maker has launched one of its global programmes - Nescafe Plan - to shore up coffee farmers and help it optimize its coffee supply chain. Under the Nescafe Plan, the company has introduced its first Nescafe coffee demo farm and training centre in Karnataka.

The farmers will get the help to improve quality, productivity and sustainability through this coffee 'demonstration' farm. The company's research and development team aims to offer farmers with high-yielding, disease resistant plantlets suitable for Indian conditions. Through the initiative, the company will source coffee sustainably by working with Indian coffee farmers.

Nestle has its presence in India for around nine decades, making it one of the oldest company in India. Nestle has created brands like Nestle Milkmaid, Nestle Everyday, Maggi Noodles, Maggi Soups, Polo, Kit Kat, Nescafe & many more.

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