Sun TV draws up Rs 300-cr capex plan for this fiscal

01 Jun 2011 Evaluate

Sun TV Network, one of the largest TV broadcasters in the country with 20 satellite channels across four southern languages, plans Rs 300-crore capex during 2011-12.Of the Rs 300 crore, Rs 150 crore has been earmarked for movie acquisition, Rs 75 crore for some fixed assets and another Rs 80 crore for working capital for movie production during the year.

Besides, the company plans to launch a children's channel in Malayalam in June 2011. Though the company is open to entry into smaller regional markets such as Bengali, Marathi and Gujarati either through greenfield channels, acquisitions or through joint ventures, it has no plans for Hindi GECs (general entertainment channels) as the market is too crowded.

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