HUL to enter into an agreement with Unilever

21 Jan 2012 Evaluate

Hindustan Unilever (HUL) will enter into an agreement with Unilever for manufacturing, marketing and distributing the Brylcreem brand in India. The company plans to integrate this business with its existing personal care portfolio and further grow the Brylcreem franchise.

Unilever, through its acquisition of Sara Lee business, owns the Brylcreem brand. Unilever and Godrej Consumer Products (GCPL) have mutually agreed to bring to an end the licensing arrangement that exists between them for GCPL to manufacture, market and distribute Brylcreem brand in India This will come into effect on March 31, 2012.

The Brylcreem brand has a long-lasting history in India and is the leading male hair styling brand in the country.

Hindustan Unilever is India's largest Fast Moving Consumer Goods Company touching the lives of two out of three Indians.

Hindustan Unilever Share Price

2445.40 62.15 (2.61%)
22-Nov-2024 16:59 View Price Chart
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Company Name CMP
Hindustan Unilever 2445.40
Godrej Consumer Prod 1193.20
Dabur India 512.90
Colgate Palmol. (I) 2722.80
P&G Hygiene 15837.15
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