Britannia rises on plan to build non-biscuit categories, enter new businesses

09 Feb 2015 Evaluate

Britannia Industries is currently trading at Rs. 1878.05, up by 1.60 points or 0.09% from its previous closing of Rs. 1876.45 on the BSE.

The scrip opened at Rs. 1870.00 and has touched a high and low of Rs. 1883.25 and Rs. 1870.00 respectively. So far 3488 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 2 has touched a 52 week high of Rs. 2018.95 on 08-Jan-2015 and a 52 week low of Rs. 812.00 on 27-Mar-2014.

Last one week high and low of the scrip stood at Rs. 1962.75 and Rs. 1854.00 respectively. The current market cap of the company is Rs. 22554.45 crore.

The promoters holding in the company stood at 50.75% while Institutions and Non-Institutions held 28.72% and 20.52% respectively.

Britannia Industries is finalising a roadmap to shed its cookie-maker tag by building existing non-biscuit categories and entering newer businesses. The plan will be ready by April and will have details on new segments, expansion strategy into international markets and how to scale up its dairy business.

Britannia, one of the India’s biggest brands of the country, has a market share of over 33%. More-than-a-century old Britannia has launched big brands in FMCG Segment. The company is expanding its customer base by launching new products and renovating existing ones.

Britannia Inds Share Price

4893.80 -18.90 (-0.38%)
19-Nov-2024 16:59 View Price Chart
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