Grasim Industries’ arm unveils its latest summer ready-to-wear collection 2015

19 Mar 2015 Evaluate

Grasim Bhiwani Textiles, a subsidiary of Grasim Industries has unveiled its refreshing Spring Summer ready-to-wear collection 2015. Understanding the growing needs of the rapidly evolving consumer of Tier2&3 markets, Grasim now brings in a wide range of superior quality readymade garments which are fashionable yet affordable.

The company’s latest collection offers a sweeping range of casual, formal and semi-formal shirts, casual and formal trousers in addition to t-shirts which are being introduced for the first time. Fabrics used in the making of the range comprise of 100% cotton/ cotton blends and Poly Viscose blends have been used for formal trousers. Each product has an extremely soft fabric structure which makes it ultra-comfortable to wear and reveals the natural fibre’s sophistication.

Grasim Industries is the flagship company of the Aditya Birla Group. Starting as a textiles manufacturer in 1948, today Grasim’s businesses comprise viscose staple fibre (VSF), cement, chemicals and textiles. Its core businesses are VSF and cement, which contribute to over 90 per cent of its revenues and operating profits.

Grasim Industries Share Price

2493.85 -43.70 (-1.72%)
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DCM Shriram 1065.45
Birla Corporation 1264.35
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