Britannia Industries plans to set up agro-processing plant in Andhra

08 Sep 2015 Evaluate

Britannia Industries is planning to set up an agro-processing facility in Chittoor, Andhra Pradesh. In this regard, the company will commission the Phase I of the project in Chittoor district with an investment of Rs 125 crore by the end of 2016.

The company is focusing on agriculture and allied activities - horticulture, livestock, fisheries, dairy and poultry whose estimated growth rate for 2015-16 is 24 per cent with Rs 1.87 lakh-crore against Rs 1.43 lakh-crore in 2014-15.

Britannia, one of the India’s biggest brands of the country, has a market share of over 33%. More-than-a-century old Britannia has launched big brands in FMCG Segment. The company is expanding its customer base by launching new products and renovating existing ones.

 

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