Tata set to roll out JLR in India by mid-2009.

24 Apr 2009 Evaluate

More than a year after buying Jaguar and Land Rover from Ford, Tata Motors is all set to drive them into India, looking to launch the iconic brands by middle of this year. The plans are expected to be announced next month. The cars are likely to be launched by the middle of this year. MDs of Jaguar and Land Rover told at the ongoing Shanghai Motor Show.

Phil Popham, MD of Land Rover, said the companies would have common dealerships in India and begin direct retail from Mumbai before expanding to other cities. 'We are looking at dealerships in the top five major cities in the first phase, though expansion beyond Mumbai would happen in a phased manner,' he said. Land Rover has plans to offer its entire range in India, The cars would come as completely-built units (CBUs) through the import route, thus attracting cumulative duties of over 100%.

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