Hero Honda has posted the best-ever performance in its 25-year history. The company, the world’s largest two-wheeler maker for the past eight years on the trot, has posted a 12% sales growth to 33 lakh units in the first 11 months of this fiscal year, almost single-handedly keeping its sector in positive sales territory despite rivals like Bajaj Auto and TVS Motors reporting negative sales. It is also the only listed two-wheeler maker in
The company’s decision to utilise tax-free benefits by shifting bulk production to its Haridwar plant in Uttarakhand and freezing all kinds of cash discounts and rebates to customers helped its finances. With marketing as its backbone for generating volumes, Hero Honda is ramping up its sales network to 3,500 from 3,000 now across
Hero Honda has remained the world’s largest two-wheeler manufacturer in volume terms for eight straight years, and has strengthened its leadership by being the first company to exploit opportunities in smaller towns.
Company Name | CMP |
---|---|
Bajaj Auto | 9507.45 |
Hero MotoCorp | 4768.70 |
TVS Motor | 2389.20 |
Eicher Motors | 4880.90 |
Atul Auto | 543.35 |
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