Prime Focus rises on entering into strategic alliance with LaserNet

13 Mar 2012 Evaluate

Prime Focus is currently trading at Rs. 48.65, up by 0.25 points or 0.52% from its previous closing of Rs. 48.40 on the BSE.

The scrip opened at Rs. 49.00 and has touched a high and low of Rs. 50.80 and Rs. 47.15 respectively. So far 703028 shares were traded on the counter.

The BSE group 'B' stock of face value Rs. 1 has touched a 52 week high of Rs. 78.40 on 25-Jul-2011 and a 52 week low of Rs. 33.00 on 19-Dec-2011.

Last one week high and low of the scrip stood at Rs. 50.80 and Rs. 46.10 respectively. The current market cap of the company is Rs. 676.98 crore.

The promoters holding in the company stood at 49.73% while Institutions and Non-Institutions held 10.72% and 39.55% respectively. 

Prime Focus Technologies (PFT), the global Digital Content Specialist, has entered into a strategic alliance with South African ISP giant LaserNet. The agreement will see LaserNet bringing PFT’s CLEAR unified content operations platform and supporting services to its substantial Media & Entertainment sector client-base in the region.

This alliance reflects a synergy between the company’s technological innovation and content operations expertise, and LaserNet’s established client relationships and network infrastructure. The merging of these complementary strengths will accelerate the already growing pace of digital transformation in the South African marketplace.

PFT’s CLEAR platform will allow content owners in South Africa to add new revenue streams, drive efficiencies, reduce cost and exploit content by enabling them to migrate to file-based workflows and capitalize effectively on new multi-platform opportunities. With the dynamic combination of PFT’s technology and experience and LaserNet’s strong local foothold and infrastructure, the strategic alliance will result in new growth and development opportunities for the media and entertainment industry in South Africa.

Prime Focus Technologies is a global visual entertainment services group that provides creative and technical services to the film, broadcast, and advertising market. The group offers a genuine end-to-end solution from pre-production to final delivery including visual effects, 2D to 3D conversion, video and audio post production, equipment hire, multi-platform content operations solutions and digital distribution.

Prime Focus Share Price

133.30 4.95 (3.86%)
20-Dec-2024 16:59 View Price Chart
Peers
Company Name CMP
PVR 1381.80
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