ICICI Bank mulling to allow transaction via Facebook

06 Sep 2012 Evaluate

ICICI Bank, the country’s largest private sector lender, in a bid to provide add-on features to clients, is working towards an innovative way of allowing its customers to make transactions through Facebook, a world wide popular social networking site. The bank which has got Facebook likes close to 8 lakh is the only bank in the world which has an application to see bank statement, as well as put some servicing request on Facebook.

To let customers access online banking features through social media platform the bank pioneered it by tapping Facebook, whereby it allows its customers  to see bank statements, check account details, place request for cheque books and upgrade debit card from Facebook homepage.

Recently, in a bid to provide facilities to its customer the bank has unveiled a range of new technology-based initiatives to make banking simple and effortless. The new initiatives launched by the bank are 24x7 Electronic Branch, Tab Banking, Bank-on-the-Move, E-Locker and Help-on-Tab.

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