Westlife Development’s arm launches two quirky TVCs to promote festive offer

17 Oct 2019 Evaluate

Hardcastle Restaurants (HRPL), a Master Franchisee for West & South India operations of McDonald’s restaurants and a subsidiary of the Westlife Development, is offering its customers more than 30 combos of scrumptious burgers and beverages, at an irresistible price of just Rs 59.

To promote this smashing offer, the brand has launched two TVCs conceptualized by DDB Mudra, that will make you chuckle. The films tap into the festive season and show different characters from a ‘Ram Leela’ walk in to McDonald’s for a meal. These TVCs went on air early this week and will be aired on leading channels supported by digital and outdoor.

Westlife Development focuses on putting up and operating Quick Service Restaurants (QSR) in India through its subsidiary HRPL. The Company operates a chain of McDonald's restaurants in west and south India, having a master franchisee relationship with McDonald's Corporation USA, through the latter's Indian subsidiary.

Westlife Development Share Price

737.90 4.80 (0.65%)
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