Tata Global Beverages’ Tata Tea brand to sponsor Narain Karthikeyan

21 Sep 2012 Evaluate

Tata Global Beverages’ (TGB) brand Tata Tea, has tied up with Indian Formula 1 driver Narain Karthikeyan and the HRT Formula 1 team for the 2012 Singapore and Indian Grand Prix, scheduled from September 21-23 and October 26-28, respectively.

With this association, the company aims to promote Tata Tea brand, with its logos appearing on the HRT Formula 1 team car and on the helmet worn by Narain Karthikeyan. TGB’s association with Narain Karthikeyan and consequently, Formula 1, is expected to give it a platform to connect with a large global viewership to a brand that is second only to the football world cup.

Tata Consumer Produc Share Price

965.40 -6.95 (-0.71%)
13-Jan-2025 16:59 View Price Chart
Peers
Company Name CMP
Tata Consumer Produc 965.40
CCL Products (India) 651.30
Mcleod Russel 41.38
Goodricke Group 252.85
Jay Shree Tea 103.45
View more..
© 2025 The Alchemists Ark Pvt. Ltd. All rights reserved. MoneyWorks4Me ® is a registered trademark of The Alchemists Ark Pvt. Ltd.