Schaeffler starts second round of image campaign

03 Feb 2021 Evaluate

Schaeffler has launched a new global image campaign a few months ago in order to increase the profile of the Schaeffler corporate brand worldwide and to sustainably strengthen the company’s position as a global automotive and industrial supplier. The campaign has already reached millions of people and is now starting its second round in further countries and with new images.

With its image campaign, Schaeffler is pursuing the goal of making customers and business partners even more aware of the company’s global orientation and its importance as a globally active automotive and industrial supplier. For this reason, targeted use is made of images, which cover all the divisions, functional areas, and the broad range of topic areas in the technology company. While the emphasis was on manufacturing excellence at the beginning of the campaign, an increased focus will now be placed on Schaeffler’s understanding of systems.

Schaeffler India has its presence in automotive and across all core industrial segments.

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