Bajaj Finserv’s arm enters into tripartite partnership with IPPB, DoP

11 Nov 2021 Evaluate

Bajaj Finserv’s subsidiary company -- Bajaj Allianz Life Insurance has entered into a tripartite partnership with the India Post Payments Bank (IPPB) and the Department of Posts (DoP), launching two insurance products to tap the vast rural customers across the country. The life insurer will offer term and annuity products to customers through IPPB's extensive network of 650 branches and over 1,36,000 banking access points. The partnership aims to enable the customers, particularly from the weaker sections and living in un-banked and underserved areas, so that they can be financially secure.

Under the partnership, the rural customers can access Bajaj Allianz Life Smart Protect Goal and Bajaj Allianz Life Guaranteed Pension Goal, the term and annuity products, respectively.

Bajaj Finserv has established itself as a financial power house with interests in insurance, lending, asset management and wealth management.

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