Marico to cut prices of coconut and super premium refined edible oil: Report

31 Dec 2012 Evaluate

Fast Moving Consumer Goods (FMCG) major Marico, reportedly, is planning to cut prices of coconut oil and super premium refined edible oil temporarily to boost its volumes. Despite moderate volume growth in Saffola over the near term, the company expects a longer term 13-15% volume growth. Meanwhile, the hair oil category growth too is expected to gain some more momentum on account of increased demand amongst the youth for ‘leave-on’ nourishment as chemical hair treatment becomes more prevalent leading to damaged hair.

Marico is engaged in the business of branded fast moving consumer goods and branded services. The company operates in two segments, i.e., consumer products and others. The company’s consumer products include coconut oils, other edible oils, hair oils and other hair care products, male grooming products, fabric care products, healthy foods, soaps, health care products, female beauty care products.

Marico Share Price

590.80 -0.15 (-0.03%)
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Company Name CMP
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