TTK Prestige progresses with strategic investment and business collaboration with Ultrafresh

TTK Prestige Ltd. | Consumer Durables - Domestic Appliances | Consumer Durables | BSE: 517506 | NSE: TTKPRESTIG

27 Jun 2022 Evaluate

TTK Prestige has progressed with strategic investment and business collaboration with Ultrafresh, an end-to-end modular kitchen solutions provider. The initiative ties-in with TTK Prestige’s overall goal of becoming a total kitchen solutions brand. TTK Prestige has taken a strategic stake of over 40% in the equity Ultrafresh to forge the business collaboration between TTK Prestige and Ultrafresh. The business is well on its way to achieving double-digit growth, having made in-roads through innovative products in multiple categories such as cookers, cookware, gas stoves and appliances.

As part of the business collaboration Ultrafresh Modular Solutions have opened their first experience centre in Koramangala, Bengaluru. With multiple designs of kitchens on display at the 2700 sq feet store, customers can get a first-hand glimpse and choose from the vast array of modular kitchens to suit their unique requirements. Ultrafresh pioneered steel kitchens in India and screwless cabinets. Currently, the brand has 120 studios and they have manufactured over 5000 steel and wooden kitchens, across the country.

TTK Prestige is part of TTK Group. Over the past six decades TTK Prestige, has emerged as India's largest kitchen appliances company catering to the needs of home makers in the country.