Bandhan Bank is planning to diversify its asset base by increasing exposure to secured loans to 70 per cent by 2025. The bank will also diversify its geographical presence. The percentage of the bank's secured loans at present is 39 per cent. Ten per cent of its exposure will be on retail channels - automobiles including two-wheelers, gold and personal loans.
The bank will also focus on digital services to bring down the cost of operations, and also employ data analytics to boost growth in the future. Besides, the Bank has appointed former Indian cricket captain Sourav Ganguly as its brand ambassador.
Bandhan Bank is an Indian banking and financial services company headquartered in Kolkata, West Bengal. Bandhan, which started as a micro-finance company in 2001, received banking licence by Reserve Bank of India in 2014.
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