Eros International Media in collaboration with HBO Asia has launched ‘HBO Defined’ and ‘HBO Hits’ in India with two of the leading DTH operators, Dish TV and Airtel Digital TV. The channels are currently on air and will be available for a free preview in the initial phase of the launch.
These carriage deals come shortly after the December 2012 announcement of the landmark strategic tie-up between HBO Asia and Eros to launch two new premium advertising-free movie channels in India.
HBO Defined and HBO Hits will showcase the best of Hollywood and Bollywood content through HD and SD feeds on Dish TV (channels 24 and 25 on HD and 414 and 415 on SD boxes respectively) and SD feed on Airtel Digital TV (channels 199 and 200 respectively). These will be offered at a special introductory price of Rs 49 and Rs 69 for SD and HD services respectively.
Eros International Media is a part of the Eros Group, which has an extensive film library and is in the business of sourcing Indian and other film content and exploiting it worldwide through its offices in India, UK, USA, UAE, Singapore, Australia, the Isle of Man and Fiji across formats such as theatres, home entertainment, television and digital new media.
Company Name | CMP |
---|---|
PVR | 1361.60 |
Saregama India | 474.95 |
Eros Internatl.Media | 15.13 |
Shemaroo Entertain. | 158.25 |
Balaji Telefilms | 84.87 |
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