Tata Elxsi inks pact with Cultos Global to integrate Blockchain mechanism

02 Jun 2023 Evaluate

Tata Elxsi has partnered with Cultos Global to integrate a Blockchain mechanism from Cultos Global with its TETHER Connected Vehicle Platform, to create an innovative Driver Reward Program. This unique proposition of tracking driver behaviour using rich analytics from the cloud-first TETHER connected vehicle platform, augmented with ADAS and driver monitoring features, enables an entirely new way of positively impacting driver behaviour, incentivised through a high-trust and high-privacy blockchain model.

This integrated solution will provide mobility players with a dynamic rewards platform that enables consistent engagement and positive behaviour modification through gamification. The driving scorecard which gets translated to tokens is a single digital identifier for a user and can be used across the ecosystem. It will give access to firstparty data for mobility providers with enhanced privacy for end consumers. It has a wide range of applications ranging from use for insurance, to incentives for safety and reliability, etc.

Tata Elxsi is a global design and technology Services Company and works with customers across industries such as automotive, broadcast, healthcare and telecom for product and software development.


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