Kings Infra Ventures signs long-term export, joint branding deal with Shanghai RSF

26 Jul 2023 Evaluate

Kings Infra Ventures is making a big bang expansion in the Chinese market with Kings Rishfu brand shrimps. Kings Infra is enlarging its footprint in the Chinese market in association with the Shanghai-based Shanghai RSF Trading Company. The two companies have signed a Memorandum of Understanding (MoU) for jointly promoting the Kings Rishifu brand in China.

According to the MoU, Kings would supply premium quality shrimp from its own farm or dedicated supply chain in a sustainable and traceable manner, free of antibiotics or chemicals and process the same under the joint brand Kings Rishifu for exporting to China. Shanghai RSF will import and distribute the same in the Chinese market.

The partnership with the Shanghai RSF is a remarkable achievement for the company. Shanghai RSF CEO visited the farm and processing unit and was highly satisfied with the product quality. The partnership scheduled to go on stream from September with 5-8 containers per month will be scaled up to 200 containers per year. The partnership focusing on the high-end market with premium products has the potential to generate Rs 100 crore revenue in the first year of operation and scale upto 200 crore per year when fully implemented. 

Kings Infra Ventures is pioneer in India's seafood and aquaculture industry was originally registered as ‘Victory Aqua Farm’.


Kings Infra Ventures Share Price

148.50 -3.30 (-2.17%)
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