M&M’s arm unveils audacious ‘Vision Thar.e’ in Cape Town

16 Aug 2023 Evaluate

Mahindra & Mahindra’s (M&M) subsidiary -- Mahindra Electric Automobiles (MEAL) has unveiled the audacious ‘Vision Thar.e’ at its signature Futurescape event in Cape Town, South Africa. The Thar.e is more than an electric evolution of the legendary off-roader; it's a daring, distinct design transformation that continues to embody the spirit of Mahindra’s authentic SUV. 

The Thar.e's one-of-a-kind modular construction and adaptable components position it as a standout in the electric SUV field. This robust design philosophy aligns with the SUV’s timeless appeal and confident presence, suited for any terrain.

Mahindra & Mahindra (M&M) is the flagship company of the Mahindra Group, a multinational conglomerate based in Mumbai, India. Amongst the various business interests of its parent group, the company is mainly involved in the automobile manufacturing. It is one of the leading auto companies of India.


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