Federal Bank enters into strategic bancassurance partnership with Tata AIA Life Insurance

31 May 2024 Evaluate

Federal Bank has entered into strategic bancassurance partnership with Tata AIA Life Insurance Co. This strategic alliance aims to provide Federal Bank's customers, access to Tata AIA Life's comprehensive insurance product suite.

The bank has an extensive network, which will enable Tata AIA to further strengthen its footprint. Both the entities focus on technology enabled, consumer centric business model, adding to the synergies of the partnership.

For Federal Bank customers, the partnership will enable them to benefit from Tata AIA's diverse, consumer centric life insurance solutions, including term insurance, savings and wealth creation plans, retirement, and pension solutions etc. Further, they can avail Tata AIA's innovative plans such as Param Rakshak that offer triple benefits of high life cover, market linked returns and health & wellness benefits. The solutions are backed by Tata AIA's empathy led; tech enabled service experience powered by best-in-class technology solutions.

Federal Bank is a major Indian commercial bank in the private sector headquartered at Aluva, Kerala having more than thousand branches and ATMs spread across different States in India. It offers personal, corporate, NRI, SME banking, online banking services to its customers.

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