Chatha Foods planning to introduce Rice Bowl Concept

Chatha Foods Ltd. | Consumer Food | FMCG | BSE: 544151 | NSE:

26 Oct 2024 Evaluate

Continuing endeavour to develop innovative products and meet the unique needs of Quick Service Restaurants (QSRs), Chatha Foods (CFL) is planning to introduce a quick and convenient Rice Bowl Concept that can be a valuable addition to any QSR menu, by the third week of November 2024.

This solution eliminates the need for in-store rice preparation, which can often lead to inconsistencies in texture and quality. Instead, CFL’s rice bowls concept offers QSRs an efficient, manpower space and time saving option that guarantees consistent flavour and texture, perfectly tailored to cater to the needs of fast-paced food service environments.

Designed with QSR requirements in mind, this concept streamlines back-end operations and ensures consistent taste and texture in every serving. The rice bowls can be prepared in under five minutes, either by microwaving (in just 1.5 minutes) or by dipping the packs in boiling water for two minutes. This speed and simplicity make CFL’s rice bowls an ideal solution for quick service and busy schedules, providing high standards in both flavour and presentation, every time.

Chatha Foods is engaged in the business of food processing in India. It is engaged in frozen and ready to eat meat and vegan foods manufacturer and retails an array of ready to eat and frozen meat and vegan products under the brand ‘Swiss Naturen’ and ‘The Field Grill’.