Blue Star launches new comprehensive range of room ACs

25 Feb 2025 Evaluate

Blue Star unveiled its new comprehensive range of 150 models of Room ACs, including a ‘flagship premium’ range, for the upcoming summer season. The lineup features inverter, fixed speed, and window ACs, addressing the needs of every consumer segment across all price points. The demand for room ACs is seeing substantial growth, driven by intense summer heat across various parts of the country and the rising disposable incomes of India's expanding middle class. To meet this growing demand, the company has launched a slew of products, leveraging its manufacturing, R&D and innovation capabilities to introduce new, differentiated and best-in-class ACs.

The company also has launched a comprehensive range of models in the 3-star and 5-star categories, offering high cooling performance under extreme conditions. This includes an elaborate range of nearly 40 models of Smart Wifi ACs which have unique and smart features such as ‘Customised Sleep’, where one can preset the temperature, fan speed, cool/fan mode and switch on/off the AC every hour for 12 hours, ensuring uninterrupted sleep. These models are available in various cooling capacities from 0.8 TR to 4 TR, with attractive prices starting at Rs 28,990. The newly launched ACs are equipped with various powerful features. These include an innovative feature called ‘AI Pro+’, a complex and intuitive algorithm that senses various parameters, adjusts, monitors and delivers maximum comfort.

Further, the company has launched a formidable range of flagship models, including ‘Super Energy-Efficient ACs, ‘Heavy-Duty ACs,’ ‘Hot & Cold ACs’ and ‘ACs with Anti-Virus Technology’.

Blue Star is India’s leading central air-conditioning and commercial refrigeration company fulfilling the cooling requirements and providing end-to-end solutions as a manufacturer, contractor and after-sales service provider to corporate, commercial, institutional and residential customers.

Blue Star Share Price

1764.10 -13.40 (-0.75%)
26-Dec-2025 16:59 View Price Chart
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