Asian Paints has launched Chromacosm - the world’s largest architectural colour system. Featuring over 5,300 unique shades, it is set to revolutionise the way architects, designers and industry professionals engage with colour. To celebrate the launch of Chromacosm, the company has collaborated with renowned architect and artist Suchi Reddy, founder of the New York-based Reddymade studio.
Together with Asian Paints, Suchi Reddy has conceptualized and created an art installation that encapsulates Suchi Reddy interpretation of Chromacosm - an artistic exploration of the infinite universe of colour.
Asian Paints is engaged in the business of manufacturing, selling and distribution of paints, coatings, products related to home decor, bath fittings and providing of related services. The Company's business segments are Paints and Home Improvement.